STRATEGIC PLANNING IN SPORTS

Description:

This program intends to form professionals who are capable of developing viable and profitable business plans for the sports industry through the identification of opportunities and the development of strategies that help drive innovative and successful programs in the current globalized sports environment.

Aimed at:

  • Professionals of the sports industry in managerial positions looking to update, extend and broaden their strategic and business development competencies.
  • Sports industry professionals in different areas who wish to acquire strategic and business development skills.
  • Sports Industry professionals wishing to start a new project or business idea within the industry.

Program:

  • Environment Analysis in the Sports Industry
  • Internal Analysis of a Sports Organization
  • Opportunity Identification and Establishment of Objectives
  • Strategy Development and Action Plans
  • Evaluation and Viability of Business Plans