Description:

This program is intended to form professionals who will be capable of designing plans for the operation and marketing of sports venues: stadiums, arenas, training grounds, pavilions, gymnasiums, health clubs and any other kind of sports facilities, in order to make the operation more efficient and maximize the income for the marketing of the venue before, during and after the sports events take place, as well as in those days when no sports events are held in the location.

Aimed at:

• Sports industry professionals in the areas of sports venues, infrastructure or facilities operation.
• Sports industry professionals in the areas of marketing of sports venues.
• Sports industry professionals of other areas looking to have a wider vision of the operation and marketing of sports venues.
• Entertainment industry professionals wishing to update, increase and broaden their knowledge in venue operation and marketing.

Program:

• Infrastructure Management in the Sports Industry
• Organization and Production of Sports Events
• Security and Technology in Sports Venues
• Marketing of Sports Venues
• Profitability Strategies in Sports Venues